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Journal of Data Science, Informetrics, and Citation StudiesNOW IN
Article

Exploring the Contents of the Official Portal of the Ministry of Tourism, Arts and Culture (MoTAC), Malaysia

Muhammad Asyraf Mohd Bakri1★, Lim Thong Soon1, Mohammad Kamal Sabran2★ Corresponding author

  1. 1School of Applied Creative Arts and Design, Han Chiang University College of Communication, Jalan Lim Lean Teng, George Town, Pulau Pinang, MALAYSIA.
  2. 2School of The Arts, Universiti Sains Malaysia, USM, Pulau Pinang, MALAYSIA.

CORRESPONDENCE

Muhammad Asyraf Mohd Bakri

School of Applied Creative Arts and Design, Han Chiang University College of Communication, Jalan Lim Lean Teng, George Town, Pulau Pinang, MALAYSIA.

asyrafbakri94@gmail.com

Received: 15-08-2023; Revised: 17-09-2023; Accepted: 02-10-2023.

Volume 2, Issue 3 · pp. 270–272 · PUBLISHED · DOI: 10.5530/jcitation.2.3.36

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ABSTRACT

The Malaysian Ministry of Tourism, Arts and Culture (MoTAC) preserves and promotes the country’s cultural heritage, with the development of the tourism economy, holding great importance in the era of global connectivity. Via the official MoTAC website in Malaysia it presents itself as a comprehensive portal that provides access to the country’s rich cultural fabric and dynamic tourism scene. The importance of web portals in promoting the ministry on digital platforms has been highlighted. The objective of this article is to evaluate MoTAC’s official website, focusing on design, user interface, navigation structure, content, information, interactivity, performance, and reliability. Through the implementation of a comprehensive analysis of this online platform, the objective is to offer important observations and recommendations that can improve the user experience and accessibility of information related to Malaysia. The platform’s efficiency in sharing information and fostering collaboration through rich content, regular updates, and a user-friendly layout.

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    Bakri, M. A. M., Soon, L. T., & Sabran, M. K. (). Exploring the Contents of the Official Portal of the Ministry of Tourism, Arts and Culture (MoTAC), Malaysia. Journal of Data Science, Informetrics, and Citation Studies, 2(3), 270–272. https://doi.org/10.5530/jcitation.2.3.36